Evan Spiegel


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Years After Evan Spiegel Tried To Buy Secret, Its Co-founder David Byttow Joins Snap As Director Of Engineerig

Years after Evan Spiegel tried to buy Secret, its co-founder David Byttow joins Snap as director of engineerigCatherine Shu / TechCrunch - 9 months ago
  • David Byttow, co-founder of Secret, the defunct anonymous social network that once gained notoriety for serving as the tech industry’s burn book, announced today that he will join Snap.
  • Most recently, Byttow was engineering and product lead at on-demand delivery service Postmates, a position he’d held since May 2017 when it acqui-hired enterprise blogging service Bold, the last startup he launched.
  • Launched in 2014, Secret was among several anonymous apps, including Whisper, Yik Yak, and ASKfm, that gained traction (and concerns about anonymous cyberbullying) at around the same time.
  • It emerged with the publication of “How to Turn Down a Billion Dollars,” a book about Snapchat’s beginnings written by former TechCrunch writer Billy Gallagher, that Snap co-founder and CEO Evan Spiegel had quietly tried to acqui-hire Secret’s team before the app shut down.

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Why Facebook’s Earliest Efforts To Kill Off Snapchat Completely Backfired

Why Facebook’s earliest efforts to kill off Snapchat completely backfiredKurt Wagner / ReCode - 1 year ago
  • Poke’s failure was a huge turning point for Snapchat.
  • Snapchat is one of Facebook’s greatest threats, and Facebook CEO Mark Zuckerberg may be partly to blame.
  • That’s one interesting theory presented in a new book about Snapchat — “How to Turn Down a Billion Dollars: The Snapchat Story” — that came out this week from former TechCrunch writer Billy Gallagher. He was also a few years behind Snap CEO Evan Spiegel at the same Stanford University fraternity.
  • Rewind to late 2012. Snapchat, which was little more than a year old, was struggling to shake a reputation that it was only popular for sending inappropriate photos. Zuckerberg met with Spiegel and expressed interest in buying Snapchat; but when Spiegel declined, Zuckerberg launched a clone of Snapchat, called Poke.

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Snapchat Update: How To Use The New, Redesigned Version Of The App

Snapchat update: How to use the new, redesigned version of the appAatif Sulleyman / The Independent - 1 year ago
  • Snapchat is rolling out a major new update, which is leaving some users confused and frustrated.
  • The company has made significant changes to the app, and they don’t appear to have gone down well with a large number of fans, who are calling for them to be reversed.
  • However, that’s unlikely to happen anytime soon, as the alterations are designed to help the company make money.
  • Snapchat is aware of the complaints, with a company spokesperson telling The Independent: “Updates as big as this one can take a little getting used to, but we hope the community will enjoy it once they settle in.”

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Snapchat’s Snap Maps Is Live On Map.snapchat.com For Official Stories

Snapchat’s Snap Maps is live on map.snapchat.com for Official StoriesKerry Flynn / Mashable - 1 year ago
  • The app that never sleeps.Image: snapchat/snap mapsBy Kerry Flynn2018-02-12 14:00:53 UTC
  • Just like on Snapchat's mobile version of Snap Maps, users can zoom in and tap section on the map to see Stories.
  • The update is the latest sign that Snap CEO Evan Spiegel is really tearing down his walled garden in an effort to grow Snapchat's audience.

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Snap Stock Rose 45 Percent Today — The Biggest Price Jump In Its History

Snap stock rose 45 percent today — the biggest price jump in its historyRani Molla / ReCode - 1 year ago
  • Snap’s stock soared above 45 percent today to more than $20 a share following the company’s first positive earnings report since going public in March 2017.
  • Snapchat added 8.9 million daily users, according to its earnings report yesterday, the largest quarter-over-quarter jump in total users since mid-2016.
  • The social media company’s stock price had languished after a series of disappointing earnings in which Snap reported less revenue and user growth than analysts had expected.

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Snapchat Now Has 187 Million Daily Active Users

Snapchat now has 187 million daily active usersKerry Flynn / Mashable - 1 year ago
  • Snapchat has a reputation.
  • To the surprise of investors, Snap reported that both its user growth and revenue growth are accelerating.
  • Snap CEO Evan Spiegel pointed to his willingness to change the company and the product.
  • “Our work during 2017 is proof that we aren’t afraid to make big changes for the long-term success of our business," Spiegel said in his prepared remarks.

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Snap Paid Publishers More Than $100 Million Last Year

Snap paid publishers more than $100 million last yearKurt Wagner / ReCode - 1 year ago
  • Snapchat paid its publishing partners “more than $100 million” in revenue-sharing advertising deals last year, up from $58 million in 2016 and just $10 million in 2015, the company reported on Tuesday.
  • Some of Snapchat’s advertising revenue comes from ads that it shows alongside videos and stories created by its publishing partners — media companies like ESPN, Bleacher Report and People magazine.
  • That business is growing, and that’s great news for Snap, which is about to make content from outside partners an even bigger part of its newly redesigned app.
  • If Snap can make real revenue for media companies, they’ll be more likely to partner with Snap on things like shows or stories down the line.

With Snapchat’s New Redesign, The Company Is Betting That Users Want Intimacy Versus Popularity

Kurt Wagner / ReCode - 2 years ago
  • Snapchat unveiled its much anticipated new redesign today, a change that CEO Evan Spiegel said was necessary after the company acknowledged that its app was too hard for many people to use.
  • What is clear is that Snapchat’s redesign means the company has decided to double down on intimacy, the idea that has been at its heart from the start.
  • This has been Snap’s identity from the beginning, and, until recently, it’s worked pretty well.
  • The question is: Is focusing on more intimate personal relationships going to work for Snap as a publicly traded company, because it suggests a smaller, although potentially more engaged, audience?

Snapchat Starts Algorithm-personalized Redesign Splitting Social And Media

Josh Constine / TechCrunch - 2 years ago
  • By putting best friends first and dividing them from professional publishers, Snapchat hopes to conquer Instagram and revive its own growth with a big redesign that begins rolling out Friday.
  • “We are separating the social from the media, and taking an important step forward towards strengthening our relationships with our friends and our relationships with the media” Snapchat CEO Evan Spiegel wrote in an Axios op-ed this morning.
  • Even if Snapchat struggles to add more users amidst Facebook’s competition, its new algorithms could get loyalists spending even more time and seeing more ads in the app.
  • “Social media fueled “fake news” because content designed to be shared by friends is not necessarily content designed to deliver accurate information” writes Spiegel.

Snap’s Evan Spiegel Is Clinging To Billionaire Status By His Fingernails

Connie Loizos / TechCrunch - 2 years ago
  • It’s hard to fault someone for being barely a billionaire — a self-made one at that, who happens to be just 27 years old.
  • Spiegel was worth more than three times that amount just nine months ago, when the company made its splashy debut.
  • As you may have read in TC earlier this month, the company is reversing its stance on a couple of key things.
  • Not last the company says it’s prepared to work harder to attract users above the age of 34, a segment to which it was not catering earlier.

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Evan Spiegel Has Made Great Products At Snapchat. Growing Them Has Been Harder.

Evan Spiegel has made great products at Snapchat. Growing them has been harder.Kurt Wagner / ReCode - 2 years ago
  • CEO Evan Spiegel announced last week that Snapchat is getting a redesign because it’s “difficult to understand or hard to use.”
  • His decision to rebuild the app just nine months into Snap’s life as a public company has led some to question whether or not Spiegel is truly the product savant he’s been made out to be.
  • Snapchat was also one of the first to push augmented reality into the mainstream, with goofy face filters and cartoon avatars that will dance on your kitchen table.
  • They just aren’t necessary to enough people — or defensible enough to prevent copycats.

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Snapchat Redesign Will Introduce Algorithmic Feed, Report Says

Snapchat redesign will introduce algorithmic feed, report saysKarissa Bell / Mashable - 2 years ago
  • Yesterday, speaking during Snap's Q3 earnings call, CEO Evan Spiegel teased a major redesign, saying the company was in the midst of "redesigning our application to make it easier to use."
  • Now, we know a bit more about what that redesign will look like, thanks to a new report from Business Insider.
  • According to the publication, which cited unnamed sources familiar with the company's plans, Snap will streamline its user interface so that content from friends is separated into one section of the app, while public-facing Stories — including those from influencers — will live in a separate, dedicated, section of the app, alongside publisher content.

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Snapchat Loses $40m On Flop Spectacles

Snapchat loses $40m on flop SpectaclesBBC Technology / BBC - 2 years ago
  • The company behind Snapchat has taken a $40m (£30m) hit to its finances after its video-recording sunglasses failed to sell as well as hoped.Snap launched Spectacles in September 2016, originally selling them only through pop-up vending machines.
  • Pressing a button on the glasses records a short video that can be shared on the Snapchat messaging app.But on Tuesday the company revealed costs of $40m (£30m) due to "excess inventory" and cancelled orders.
  • Chief executive Evan Spiegel has previously said 150,000 units have been sold.The company's latest earnings report pinned the cost on "excess inventory reserves and inventory purchase commitment cancellation charges".
  • Critics said the $129 glasses were too expensive and the picture quality of recorded videos was poor.

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Snap CEO Evan Spiegel On Spectacles Write-off: ‘I Guess We Made The Wrong Decision’

Snap CEO Evan Spiegel on Spectacles write-off: ‘I guess we made the wrong decision’Khari Johnson / VentureBeat - 2 years ago
  • “We were very excited about Spectacles and by the initial reception and because we were so excited I guess we made the wrong decision and we were balancing the trade off with unit economics of course that come with hardware, but ultimately we made the wrong decision based on the early traction and ordered a lot of long lead time parts and ultimately weren’t able to sell as many Spectacles as we thought we’d be able to based on the early adoption,” Spiegel tried to explain.
  • Spectacles, a pair of glasses with a microphone, wide-angle camera, and microphone in them, made their debut last fall and represent Snap’s first venture into hardware, part of what Snap used to sell itself as a camera company.
  • The camera glasses were mentioned 45 times in S-1 filings this spring.
  • “We have limited manufacturing experience for our only physical product, Spectacles, and we do not have any internal manufacturing capabilities,” Snap stated in its S-1 filing earlier this year.

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Snapchat’s Potential Redesign Might Be Too Little, Too Late

Snapchat’s potential redesign might be too little, too late Rachel Kaser / The Next Web - 2 years ago
  • In his prepared remarks to investors regarding the company’s third quarter, Snapchat CEO Evan Spiegel admitted that his app might be a little user-unfriendly, and that it’s past time for the company to rectify that:
  • One thing that we have heard over the years is that Snapchat is difficult to understand or hard to use, and our team has been working on responding to this feedback.
  • Speaking as someone who’s done their best to explain the ins and outs of Snapchat and still finds it annoying to use sometimes, the app has long lived and died on the idea that it’s something you have to just “get.” If you don’t, you obviously must not fall into its young, hip user demographic.
  • But now user growth has stalled and Snapchat’s stock is taking a massive hit.

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Snap CEO Evan Spiegel Is Redesigning Snapchat Because It’s Too Hard To Use

Snap CEO Evan Spiegel is redesigning Snapchat because it’s too hard to useKurt Wagner / ReCode - 2 years ago
  • Snap CEO Evan Spiegel wants to redesign Snapchat.
  • Why? Because Spiegel admits that the app, which is popular with teenagers, might be too hard to use.
  • “One thing that we have heard over the years is that Snapchat is difficult to understand or hard to use, and our team has been working on responding to this feedback,” Spiegel wrote in prepared remarks for Tuesday’s Q3 earnings call.
  • “As a result, we are currently redesigning our application to make it easier to use.”

Snap Earnings Preview: Wall Street Has Lowered Its Expectations

Kurt Wagner / ReCode - 2 years ago
  • The messaging and media company is set to report Q3 earnings on Tuesday, its third earnings report since going public in early March.
  • That might change Tuesday, in part because Wall Street isn’t expecting much from Snap.
  • On the company’s last earnings call, Snap executives said that some 60 percent of all its ad impressions were delivered through automated software programs, but admitted that smaller advertisers — the bread and butter for advertising giants like Facebook and Google — are still figuring out how and why they should advertise on Snapchat.
  • Snap executives also warned that Q3 revenue might be a little lower than expected because, unlike in 2016, there is no Olympics or U.S.

Facebook WhatsApp Status, A Snapchat Competitor, Has 300 Million Users

CNBC - 2 years ago
  • Facebook's latest Snapchat competitor, a feature called WhatsApp Status, has 300 million monthly users less than a year after its launch, CEO Mark Zuckerberg told analysts and investors this week.
  • The app has grown even faster than the Stories feature on Facebook's Instagram service, which Zuckerberg said also has 300 million monthly users, according to a transcript of the company's quarterly earnings call.
  • Instagram Stories, Facebook's first attack on Snapchat, was launched in August 2016, as Facebook began aggressively courting the same younger demographic of its upstart rival.
  • This year, Snapchat has posted slower growth than Wall Street analysts were expecting when its parent company, Snap, first sold shares to the public in March.

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Snapchat Adds ‘creepy’ Ad Targeting, Letting Companies Track You Online

Aatif Sulleyman / The Independent - 2 years ago
  • Snapchat has embraced sophisticated ad-targeting technology that the company’s CEO once described as “creepy”.
  • The firm is rolling out a tool called Snap Pixel, which lets advertisers track what you do online after viewing one of their ads, and gather information about you.
  • Other major platforms, including Facebook, Twitter and Google, offer similar tools to advertisers, but Snapchat has previously criticised these.
  • “I got an ad this morning for something I was thinking about buying yesterday, and it’s really annoying,” Snapchat CEO Evan Spiegel said in 2015.

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Why Snapchat Spectacles Failed

Josh Constine / TechCrunch - 2 years ago
  • How come only 0.08% of Snapchat’s users bought its camera sunglasses? Hundreds of thousands of pairs of Spectacles sit rotting in warehouses after the company bungled the launch.
  • Massive piles of assembled and unassembled video-recording sunglasses sit unsold, contributing to Snap’s enormous costs and losses, says The Information. Internal Snap data shows less than 50 percent of buyers kept using Spectacles a month after purchase, Business Insider’s Alex Heath reports. A “sizeable” percentage stopped after just a week, with a source calling the retention rate “shockingly low”.
  • Karl Lagerfeld’s photo of Snap CEO Evan Spiegel donning Spectacles for their September 2016 reveal
  • Here’s a breakdown of the major flaws that emerged with Spectacles in the year since their debut, with a focus on the stilted launch strategy:

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