Alibaba smashes its Single’s Day record once again as sales cross $25 billionJon Russell / TechCrunch - 2 years ago
  • Alibaba has set another Single’s Day record after the e-commerce giant sold over $25 billion of product on the Chinese biggest online shopping date.
  • The full number comes in at 163.8 billion RMB, that’s roughly $25.4 billion, and it represents a 39 percent increase on last year’s sales total of RMB 120.7 billion ($17.79 billion).
  • The year’s numbers also signal a return to growth for Single’s Day (11/11) sales, an important area that investors will be looking at.
  • While the jump isn’t as much as the 60 percent Alibaba saw yearly from from 2013 to 2015, it is up on last year’s 32 percent which is impressive given the scale that the event has reached today and the growth that Alibaba’s business has seen since then.